About Cadence

Cadence is a cycling hub open to every level of bike rider. We describe ourselves as being more than a bike shop and more than a club. From a single site in Crystal palace in SE London we have expanded to another location in Radlett in Hertfordshire (with fitness services available there from Autumn 2016). We are one of the busiest bike fit centres in the UK and we offer a comprehensive range of fitness testing services including VO2 max, Lactate Threshold, body composition analysis and blood testing. 

The coaching team at Cadence is second to none and we are one of the few cycling coaching operations with in-house sports scientists. Our indoor cycling studio is equipped with Wattbikes and we run regular Yoga and Pilates classes. 

Our busy workshop focuses on repair and servicing of all kinds of bikes and in the shop we offer a large range of Giant bikes. Our busy café shows all the major cycling events on the big screen in an environment where you feel welcomed as a cyclist. There's somewhere to park your bike securely and there's always a friendly face to welcome you. 

Our customers range from those that don't even own a bike (they use our indoor bikes) right through to competing road cyclists and triathletes and everyone in between. It doesn't matter your level of fitness or your cycling experience, everyone is welcome at Cadence. 

Check out our video below.

Our vision

When Frank Beechinor and Ray Vella came up with the concept for Cadence they wanted to create somewhere where cyclists could convene. As cyclists themselves they were always looking for cyclist-friendly places to stop when out riding. At the heart of what they wanted to create was a 'club' atmosphere but open to all. Frank and Ray also wanted somewhere where riders of every level could access a comprehensive range of cycling-related services under one roof, to help customers go faster and further on their bikes. One customer described Cadence as a 'Virgin Active for cyclists' and that is a good summation of the vision that Frank and Ray came up with as they rode around the Kent lanes.


We look forward to welcoming you as a customer, in person or online


  • I've been working with Bruno since November 2016. He must have been incredulous when he realised he'd a middle aged women with just 3.5 years of riding who advised him that she wished to tackle the Haute Route Dolomites! Bruno whom is professional personified, took it all within his stride. I felt I was in capable hands so trusted him explicitly and adhered to the programme that he planned for me with the ultimate aim in mind. This trust was the wisest decision I made for he knew exactly what was required and bespoke to programme to me and my performance. When I asked for advice on whether to do or not do an event, his "in my humble opinion" response was precisely the correct one and worth following in all instances. I really appreciated the time and effort he went to to study (and recall with alacrity!) the course profile. After 9 months of hard work, I knew all I had to do was to follow his plan for each stage and in doing so finished in the top 10 for women and with a decent overall result. I simply wouldn't have achieved this without him.
    By Eimear D'Arcy
    Sep 21 2017
  • These guys helped me hugely with structured training and fitness goals.
    By Kevin Tucker
    Sep 21 2017